Brand Management

Powerful brands can take years to build, yet they can also be destroyed in an instant. Unfortunately, the Dark Web is full of criminals bent on damaging your brand through counterfeiting products, publishing fake news, cyber attacks or data leaks.

But collecting data from the darkweb, while ensuring continuous anonymity, requires a certain level of technical ability. And as an anonymous, unmonitored and uncontrolled part of the web, it lacks structure like its counterpart on the open web, making it difficult to navigate.

Not to mention, in the Dark Web, and the anonymous networks of darknets that comprise it – such as TOR, I2P, ZeroNet and FreeNet – it’s particularly important that you are able to protect your identity so that you yourself aren’t an easy target for these hackers.

So how can organizations leverage the Dark Web to continuously monitor and protect their brand while ensuring their own protection at the same time?

 

Digital Risk Management at Scale

Organizations that invest the time and resources in building a strong brand will do their utmost to prevent the counterfeiting of products, fake news, or data leakage. They want to protect their brand at all costs.

The good news is that most hackers and criminals plotting these crimes carefully plan their attacks over a lengthy amount of time. Organizations can prevent many of these attacks through continuously monitoring and extracting data from the Dark Web, one of the key places these criminals lurk to plot different criminal activities.

But since the nature of the Dark Web, with its content shifting between domains and lack of standard search engines, is dynamic and elusive, it can be even more difficult to leverage the crucial data created there over a period of time.

Accessing effective data from the Dark Web in order to connect the dots over time is the first step to protecting your organization’s brand.

Webhose’s simple and easy access to data on the Dark Web allows organizations to focus their efforts on protecting their brand instead of focusing their time and resources on collecting data. As a first-rate monitoring system, it allows you to leverage machine learning, advanced crawling and data enrichment to discover and extract hidden content from all corners of the Dark Web.

To ensure brand protection and prevent copyright violation, Webhose’s Cyber Data as a Service (C-DaaS) solution provides:

  • An anonymized network and infrastructure to monitor any activity posing a risk to your brand
  • Complete security and protection of your identity
  • Machine-readable, structured and enriched cyber data for your threat intelligence system
  • Threat awareness to monitor counterfeit activity, fake news, or data leakage and provide alerts and/or a notification center
  • The ability to aggregate, group, and discover frequent search terminology used by hackers and other criminals

Learn more about how Webhose’s API delivers machine readable, structured data in JSON or XML that delivers you digital risk management at scale.

 

Real Life Brand Management Using Webhose Dark Web Data

To gain a clearer picture of how our C-DaaS solution works, let’s turn to a real-life example. Here is an example of a hacker advertising counterfeit Paypal and Western Union bank accounts.

By constant tracking of the movement of hackers and criminals all across the Dark Web, Webhose can detect digital brand risks, preventing attacks before they cause tremendous damage to an organization’s brand. In some cases, Webhose is able to match the information from these advertisements with data from the open web (bank accounts, phone numbers, social media accounts) to stop hackers and criminals in their tracks.

phone numbers, social media acc 

Access Hidden Content

Data in the Dark Web isn’t as easy to locate as in the open web. Webhose constantly monitors threats all over the Dark Web, so it knows when a hacker that first posted in TOR now moved to post in I2P. Best of all, our anonymized network and infrastructure allows organizations and individuals to monitor data securely, without ever blowing your cover.

Full Coverage at Scale

Webhose provides fresh coverage in near-real time of data from TOR, I2P, ZeroNet, the DeepWeb or the DarkWeb, and turns it into machine-readable and cyber-ready data. With millions of .onion sites crawled daily, we offer superior scalable coverage of the TOR network.

Simplified Data Extraction

Quality data is the foundation to any analytics services, such as machine learning, so it’s crucial that it be handled by experts. That’s why it’s important to focus your time and efforts instead on detecting and preventing data leakage, counterfeit products, and fake news rather than spending precious resources on collecting and monitoring data. Our simple RESTful API call easily manages and extracts the data you need.

Laser Focused

Unlike the user-friendly indexing and easy navigation of the open web, not every solution can easily scan the Dark Web for the most relevant data. Webhose’s granular filtering capabilities deliver exactly the data you need to reveal any risk to your brand and prevent immense damage before it occurs.