Case Study: Brick Factory
Brick Factory is a Washington DC-based team dedicated to devising and executing digital communications campaigns for non-profits, trade associations, advocacy groups, and brands.
The company has over 10 years’ experience in analyzing media mentions for clients and using human evaluation of data inputs to provide actionable intelligence. However, until they adopted Webhose, Brick Factory found that using external data providers required time and resources to index and filter the data that exceeded what the company’s internal resources could reasonably provide.
Brick Factory opted to use Webhose because of all the services evaluated, it was the only provider which was streamlined enough to support monitoring use-cases involving analyzing both “hundreds and thousands” of media mentions and others involving just a few each year.
About The Brick Factory
Brick Factory is a Washington, DC-based team of strategists, developers, and artists. It helps build digital campaigns that help its clients achieve big organizational goals. It works with clients such as nonprofits that need to increase online donations, advocacy groups trying to impact public opinion, as well as brands that wants to sell more products online, among others.
Webhose.io, the brainchild of Ran Geva and Guy Mor, two entrepreneurs with extensive experience in technology, data mining and product development provides on-demand access to web data feeds. Webhose empowers you to build, launch, and scale data-driven operations as you grow. Every web data feed is optimized to deliver up-to-the-minute coverage of a specific content domain including news, blogs, online discussions and forums, and more.