Case Study: Observify

Social Monitoring Tool Observify Reaches Hard-to-Access Sources Thanks to Webhose

Observify is a brand monitoring platform trusted by more than 1,000 brands worldwide. It specializes in cross-platform social media monitoring, providing intuitive dashboards and one-click PDF reporting.
The company opted to use Webhose in order to improve its access to difficult to reach sources and unify different sources into a structured and readable format.
According to the client implementation manager, Webhose provided them with “extensive coverage, easy integration, and clean high quality data.” Since using Webhose, Observify has been able to offer clients the ability to filter their data and output the results in a structured format. They also now have the ability to easily integrate additional data sources, giving them a competitive edge over many social monitoring providers.

About Observify

Observify allows its clients to manage and monitor what is being said about them online. With Observify businesses can react instantly to brand mentions and make better, more informed business decisions.

About Webhose, the brainchild of Ran Geva and Guy Mor, two entrepreneurs with extensive experience in technology, data mining and product development provides on-demand access to web data feeds. Webhose empowers you to build, launch, and scale data-driven operations as you grow. Every web data feed is optimized to deliver up-to-the-minute coverage of a specific content domain including news, blogs, online discussions and forums, and more.

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