Webhose.io Tips & Tricks: Content Marketing & SEO

Posted on December 10, 2014 by Ran Geva

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I would like to share with you 2 simple tips about how to leverage Webhose.io to promote your website, product or service organically.

  1. Content is king: You know how important it is to connect to your users effectively with fresh and interesting content. Delivering great content on your blog or your company’s blog, on a regular basis, is a must. You are well aware of the vast content you have inhouse, but are at a loss as to how to enrich your content marketing efforts with fresh and exciting content which is interesting to your audience.
    With Webhose.io you can search for active discussions about your niche. Look for a question that isn’t answered sufficiently, or one you would answer differently. Write a post on this topic for your blog, then drop a link to the post on the forum or in Q&A site where you found the question.
  2. Link Building: Inbound links continue to be a strong search signal, however in order to get quality results, it’s important to get as diverse a selection of high quality inbound links as possible. Searching for fresh and relevant discussions around your niche, and engaging in those discussions, is an excellent way to contribute to the community and to let them know about your products and services – by including links in your responses you can automatically build inbound links to your site.

Did I miss anything? Do you use Webhose.io for a different purpose? Let me know in the comments.